Step Ahead Consulting has been named a Corporate Partner for the third edition of the Thinking Football Summit. With 20 years of experience in technology and a strong reputation for delivering customized digital solutions, Step Ahead Consulting will contribute to the event, which will bring together some of the biggest names in the football industry at the Super Bock Arena in Porto from September 12 to 14.

At the summit, Step Ahead Consulting will organize a panel titled “Connect with your fans like never before,” where they will explore how technology can enhance the connection between clubs and fans, presenting strategies and tools to create more engaging and personalized experiences.

Step Ahead Consulting's participation in the Thinking Football Summit 2024 underscores its commitment to technological innovation and excellence in developing solutions that add value to the sports sector.

“The expertise of Step Ahead Consulting in innovative digital solutions aligns perfectly with the event’s objective of exploring the latest technological trends in football. This collaboration reflects our commitment to fostering quality discussions and advancing the development of the sector. We eagerly anticipate the valuable contributions that Step Ahead Consulting will bring to the event,” said João Medeiros Cardoso, General Director of Liga Portugal Comercial.

Paulo Guerra, Chairman of the Board of Step Ahead Consulting, emphasized that "the future of football lies in personalization." “At the Thinking Football Summit, we will demonstrate how the power of Salesforce technology allows for the creation of hyper-personalized experiences for each member and fan, strengthening their connection with the club. By developing a unified view of fans, including their families, and turning that into valuable insights, clubs can offer personalized benefits, exclusive promotions, and relevant content, significantly increasing engagement and loyalty. Step Ahead has been implementing solutions with proven results that have maximized clubs' connections with fans, increased sales revenue, and strengthened the brand. We are committed to driving innovation in managing the relationship between football clubs and their members and fans, providing proximity and a 360º vision,” he explained.

Tickets for the Thinking Football Summit 2024 are now available for purchase HERE.