August 13, 2024

Thinking Football Summit and JCDecaux establish partnership for the 2024 edition

August 13, 2024

Thinking Football Summit and JCDecaux establish partnership for the 2024 edition

The Thinking Football Summit and JCDecaux, the world's leading company in outdoor advertising, have announced a partnership for the 2024 edition, aimed at enhancing the visibility and promotion of the event, which will take place in Porto at the Super Bock Arena on September 12, 13, and 14, 2024.

JCDecaux will contribute through its extensive experience, innovation capabilities, and strong national presence to the promotion of the Thinking Football Summit, ensuring significant exposure of the conference at various strategic points. This will have a substantial impact on the diverse audience connected to the football industry, further solidifying the event as an important milestone on the international sports calendar.

Through this partnership, the Thinking Football Summit will benefit from robust advertising coverage, consisting of an integrated campaign across JCDecaux’s assets. This will not only increase the event's visibility but will also provide an immersive and memorable brand experience for all participants.

João Medeiros Cardoso, General Director of Liga Portugal Comercial, commented on the new strategic partnership: "We are extremely excited about the partnership between JCDecaux and the Thinking Football Summit. JCDecaux is a global leader in outdoor advertising and brings a wealth of experience in connecting brands with their audiences. We believe this partnership will significantly elevate the quality and reach of the Thinking Football Summit. This collaboration will enable our event to reach new dimensions, offering unparalleled visibility to our partners and participants.”

Andreia Paulo, Marketing and Communication Director at JCDecaux, said about this new partnership: "We are thrilled that JCDecaux continues to expand its presence in the sports sector through strategic partnerships that enhance the reach and impact of prestigious events like the Thinking Football Summit. We are continuing our partnership with Liga Portugal as the Media Partner of the 2024 Allianz Cup Final Four, reinforcing our mission to connect brands with their audiences in innovative and effective ways across different territories, including one of the most relevant to society: sports."

The tickets for the Thinking Football summit are available for purchase HERE.

 

About JCDecaux:

JCDecaux is the world leader in the outdoor advertising market, with a presence in over 80 countries and thousands of partners with whom it shares roles in organizing and planning public spaces. It is the only international operator focused on the Out-of-Home market across three activity areas: street furniture, large format, and transport advertising.

JCDecaux is a benchmark for innovation, quality, design, and functionality, serving cities and brands alike. With nearly six decades of experience, its excellence in the design, conservation, and maintenance of equipment, as well as the best solutions in outdoor advertising, are recognized worldwide by cities, airports, and transportation authorities, and, of course, by brands.

JCDecaux is recognized for its non-financial performance in FTSE4Good (3.6/5), CDP (A-List), MSCI (AA) rankings, and holds a Platinum rating from EcoVadis. It is the first outdoor advertising company to have joined RE100 (committing to 100% renewable energy).

Present in the Portuguese market for over half a century, JCDecaux's mission is to enhance the Out-of-Home experience and make public spaces more attractive.

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